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Amazon Marketing Agency in Melbourne

Listings, ads and reviews worked together to win page one, the Buy Box and the badges that actually sell.

Get a free listing audit Melbourne based. Working across Amazon and other marketplaces.

On Amazon the shopper is already searching with intent to buy, so the win is visibility at the moment of decision. FasTurtle runs marketplace marketing for Melbourne brands across every lever that decides it: how your listing is built, how your ads are structured, and how your reviews stack up against the competition.

The work

What we work on

Listing optimisation

Titles, bullets, A+ content and images built for both the search algorithm and the shopper.

Amazon Ads

Sponsored Products, Brands and Display, structured by product, margin and rank goal.

Review and rating strategy

Compliant programs to build review volume and protect rating, because rating drives conversion.

Page-one ranking

Working keyword rank, conversion rate and sales velocity together to hold top-of-search positions.

Buy Box and badges

The pricing, fulfilment and account-health levers behind Buy Box share and Amazon’s Choice.

Reporting

Rank, ad spend, ACoS and share of voice by product, every month.

The process

How we run it

Audit

We review your listings, ad accounts, reviews and rankings against category competitors.

Fix the listings

Content and images first, because ads to a weak listing just pay for other people’s learning.

Structure the ads

Rebuild campaigns by product and goal, with clear ACoS targets.

Rank and defend

Push priority SKUs to page one, then hold position and report monthly.

The point

Why this approach works

  • Marketplace shoppers are lower in the funnel, so visibility converts faster than most channels.
  • Listings and ads worked together compound: better listings lower ad cost, ads lift rank.
  • A deliberate review strategy protects the rating that decides whether shoppers click buy.
  • Buy Box and badge work captures sales that listings and ads alone leave on the table.
78%
of SKUs on Amazon page one

Oyobaby brought us a catalogue that was barely visible in search. We rebuilt the listings, restructured the ads and worked the ranking levers: 78% of SKUs on Amazon page one, and Amazon’s Choice on more than 15 products.

See the case study

Common questions

Do you work with Amazon Australia or global marketplaces?

Both. We work across Amazon AU and international marketplaces, and other platforms like eBay and Catch where they matter for your category.

Do I need Brand Registry?

It helps a lot. Brand Registry unlocks A+ content, Sponsored Brands and better control of your listings. We can guide you through it if you are not registered.

Can you fix listings that are already live?

Yes. Most engagements start by rebuilding existing listings, which usually lifts both organic rank and ad efficiency.

How is this different from running Google or Meta ads?

The shopper is already on a buying platform, so the work is about winning the search result and the Buy Box, not creating demand from scratch.

See where your listings are losing sales Start with a free audit.

A free audit of your listings, ads and reviews against category competitors, with the five fixes that matter most.

Get a free listing audit